BIKE FITTING

At Cycle Store Zurich, we’re strong advocates for a good bike fit. It makes cycling more comfortable, fun and helps limit injuries.
On top of that, there are quantifiable performance gains to be had from an improved position.

WELCOME TO THE GURU EXPERIENCE - 
THE WORLD'S MOST ADVANCED FIT SYSTEM

THE GURU FIT SYSTEM™ enables cyclists of all ages and experience
levels to find the perfect bike and riding position to match their personal preferences.

  • A man in a black and gray athletic outfit riding a stationary bike indoors, with a large window behind him showing a green mountain bike, and a wall with pipes and bike saddles below a monitor and various fitness equipment.

    GURU DYNAMIC FIT UNIT

    The state-of-the-art, computer-controlled GURU DYNAMIC FIT UNIT™ (DFU™) adjusts your riding position in real-time to maximize your comfort and efficiency.

    Incline/decline adjustment allows you to test riding positions while ascending or descending to simulate riding conditions.

  • A person in a gray shirt appears to be in a bike fitting studio looking at a computer screen displaying a bike fitting software. The screen shows an image of a person on a bicycle and various technical data.

    GURU SOFTWARE

    GURU'S TAILORED FIT REPORT provides you with a comprehensive overview of your fit data, which can be used to set up a new bike or optimize an existing bike.

    GURU's Virtual Ride™ combines the real-time action of the DFU™ with the integrated Computrainer unit to adjusts resistance to replicate changes in terrain.

BIKE FIT SERVICES

  • Two people, a man and a woman, are standing closely together looking at a laptop screen. They appear to be discussing or reviewing something, possibly in a gym or workout setting, with exercise equipment visible in the background.

    GURU DFU Fit plus Saddle Pressure Mapping - Existing Bike

    Time: 3 hrs

    Price: CHF 590


    Who is this for?

    Road and gravel cyclists wishing to optimize their overall position AND saddle comfort/position. The best option for riders suffering from saddle pain, numbness, or saddle sores. (no Triathlon/MTB).

    What’s included?

    Assessment of current position and discussion of client’s goals and specific complaints

    Cycling-specific assessment of the rider’s mobility, stability, and motor control

    Dynamic bike fit performed on GURU DFU

    Saddle fitting with pressure mapping technology

    Cleat fitting on one pair of shoes. Cleat fitting for multiple pairs of shoes available for a time-based surcharge.

    Ergonomics training

    Adjustment of client’s current bike into new fit position. Adjustments to additional bikes to match new fit specs available for a time-based surcharge.

    Fit coordinates supplied to client for further reference

    Before and after video and summary of changes made supplied to client

    What’s not included?

    Materials and parts required to achieve new fit, i.e. cleat wedges, shims, insoles, saddles, stems, etc.

    Mechanical adjustments to bike that exceed the two-hour appointment time, such as triathlon and aero road bikes with integrated cockpits and proprietary parts.

  • Two people working on a laptop editing photos of a person on a bike, indoor setting.

    GURU DFU FIT PLUS SADDLE PRESSURE MAPPING - NEW BIKE PURCHASE

    Time: 3 hrs

    Price: CHF 590


    Who is this for?

    Road and gravel cyclists wishing to optimize their overall position AND saddle comfort/position….and receive specific bike recommendations prior to purchasing a new or custom bike (no Triathlon/MTB).

    What’s included?

    Assessment of current position (if client has an existing bike) and discussion of client’s goals and specific complaints.

    Cycling-specific assessment of the rider’s mobility, stability, and motor control

    Dynamic bike fit performed on GURU DFU

    Saddle fitting with pressure mapping technology

    Cleat fitting on one pair of shoes. Cleat fitting for multiple pairs of shoes available for a time-based surcharge.

    Ergonomics training

    Specific new bike recommendations based on fit data, and comparison of pros/cons of each. This includes the exact measurements of every component on the bike, including frame, crank, saddle, seatpost, stem, spacers, handlebar. Unlimited recommendations provided of the brands carried at Cycle Store Zurich, and up to two bike recommendations provided of brands not carried at Cycle Store Zurich upon request. Additional bike recommendations provided at a cost of CHF 35 per bike.

    Fit coordinates supplied to client for further reference

    Before and after video and summary of changes made supplied to client (if client has an existing bike)

    Adjustments to existing bike to match new fit specs available for a time-based surcharge

    What’s not included?

    Materials and parts required to achieve new fit, i.e. cleat wedges, shims, insoles.

  • A woman riding an indoor stationary bike with a blue bike visible outside the window, while a man watches and gestures in the foreground.

    GURU DFU FIT - EXISTING BIKE

    Time: 2 hrs

    Price: CHF 395


    Who is this for?

    Road & Gravel cyclists wishing to optimize their position on their existing bike (no Triathlon/MTB).

    What’s included?

    Assessment of current position and discussion of client’s goals and specific complaints

    Cycling-specific assessment of the rider’s mobility, stability, and motor control

    Dynamic bike fit performed on GURU DFU

    Conventional saddle fitting (without pressure mapping technology)

    Cleat fitting on one pair of shoes. Cleat fitting for multiple pairs of shoes available for a time-based surcharge.

    Ergonomics training

    Adjustment of client’s current bike into new fit position. Adjustments to additional bikes to match new fit specs available for a time-based surcharge.

    Fit coordinates supplied to client for further reference

    Before and after video and summary of changes made supplied to client

    What’s not included?

    Materials and parts required to achieve new fit, i.e. cleat wedges, shims, insoles, saddles, stems, etc.

    Mechanical adjustments to bike that exceed the two-hour appointment time, such as triathlon and aero road bikes with integrated cockpits and proprietary parts.

  • A woman in green athletic clothing riding a stationary bike indoors, with a man in the background at a computer monitor, and fitness equipment nearby.

    GURU DFU FIT - NEW BIKE PURCHASE

    Time: 2 hrs

    Price: CHF 395


    Who is this for?

    Road & Gravel cyclists wishing to optimize their position and receive specific bike recommendations prior to purchasing a new or custom bike (no Triathlon/MTB).

    What’s included?

    Assessment of current position (if client has an existing bike) and discussion of client’s goals and specific complaints.

    Cycling-specific assessment of the rider’s mobility, stability, and motor control

    Dynamic bike fit performed on GURU DFU

    Conventional saddle fitting (without pressure mapping technology)

    Cleat fitting on one pair of shoes. Cleat fitting for multiple pairs of shoes available for a time-based surcharge.

    Ergonomics training

    Specific new bike recommendations based on fit data, and comparison of pros/cons of each. This includes the exact measurements of every component on the bike, including frame, crank, saddle, seatpost, stem, spacers, handlebar. Unlimited recommendations provided of the brands carried at Cycle Store Zurich, and up to two bike recommendations provided of brands not carried at Cycle Store Zurich upon request. Additional bike recommendations provided at a cost of CHF 35 per bike.

    Fit coordinates supplied to client for further reference

    Before and after video and summary of changes made supplied to client (if client has an existing bike)

    Adjustments to existing bike to match new fit specs available for a time-based surcharge

    What’s not included?

    Materials and parts required to achieve new fit, i.e. cleat wedges, shims, insoles.

  • A person undergoing dry needling therapy on their thigh, with a healthcare provider inserting a needle into the skin.

    TRIATHLON & MTB FIT - EXISTING BIKE

    Time: 2 hrs

    Price: CHF 395


    Who is this for?

    Time Trial and MTB cyclist wishing to optomize their position on their existing bike.

    What’s included?

    Assessment of current position and discussion of client’s goals and specific complaints

    Cycling-specific assessment of the rider’s mobility, stability, and motor control

    Dynamic bike fit performed on your own bike

    Conventional saddle fitting (without pressure mapping technology)

    Cleat fitting on one pair of shoes. Cleat fitting for multiple pairs of shoes available for a time-based surcharge.

    Ergonomics training

    Adjustment of client’s current bike into new fit position. Adjustments to additional bikes to match new fit specs available for a time-based surcharge.

    Fit coordinates supplied to client for further reference

    Before and after video and summary of changes made supplied to client

    What’s not included?

    Materials and parts required to achieve new fit, i.e. cleat wedges, shims, insoles, saddles, stems, etc.

    Mechanical adjustments to bike that exceed the two-hour appointment time, such as triathlon and aero road bikes with integrated cockpits and proprietary parts.

  • A man examining a white and black sports shoe and a stack of papers in a store or workshop.

    CLEAT FITTING

    Time: 30 min

    Price: CHF 95


    Who is this for?

    Cyclists with foot burning or numbness, or foot, achilles, calf, or knee pain.

    What’s included?

    Assessment of current position and discussion of client’s goals and specific complaints

    Cycling-specific lower body assessment of the rider’s mobility, stability, motor control

    Adjustment of cleat position with help of necessary equipment (wedges, shims, insoles) of one pair of shoes. Cleat fitting for multiple pairs of shoes available for a time-based surcharge.

    Shoe recommendations as needed

    What’s not included?

    Materials and parts required to achieve new fit, i.e. cleat wedges, shims, insoles.

meet our bike fitter - JOshua francis

Joshua Francis is a highly skilled and certified bike fitter with the International Bike Fitting Association. Originally hailing from South Africa, Joshua has an extensive background in road racing and a comprehensive understanding of cycling mechanics. His passion for cycling is complemented by his strength and conditioning expertise, enabling him to optimise cyclist positioning through a detailed assessment of their movements both on and off the bike.

With over five years of dedicated experience, Joshua has worked with a diverse range of cyclists, from beginners purchasing their first bicycle to seasoned Olympic and world champions. His clientele includes triathletes, road cyclists, gravel cyclists, and mountain bikers of all abilities and skill levels. Joshua's international experience spans across South Africa, Sweden, and currently, Switzerland, where he continues to refine his bike fitting techniques.

Joshua excels at identifying areas for improvement, not only by adjusting the bike setup but also by recommending targeted exercises to enhance off-bike performance. His approach is centered around optimizing performance while reducing the risk of injury, ensuring each cyclist achieves their maximum potential.

Joshua’s commitment to excellence and his personalised approach make him an invaluable asset to anyone looking to enhance their cycling experience.